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인터넷 음악사이트와 쇼핑 이용실태조사, 2006

한영
Data Type
Survey data
ID Number
A1-2006-0121
Title
Survey on the Use of Internet Music and Shopping Sites, 2006
URI
http://hdl.handle.net/20.500.12236/13963
Citation
Survey on the Use of Internet Music and Shopping Sites, 2006 [Dataset]. [Producers]. Korea Social Science Data Archive (KOSSDA) [Distributors], 2011-02-23, A1-2006-0121, V1.0, http://hdl.handle.net/20.500.12236/13963
Co-Investigator(s)
Lee, Yun-Suk / Department of Urban Sociology, University of Seoul
Embrain Co., LTD.
Depositor(s)
Lee, Yun-SukEmbrain Co., LTD.
Date of Deposit
2010-05-31
Distributor(s)
Korea Social Science Data Archive (KOSSDA)
Date of Distribution
2011-02-23
Version
V1.0
Date of Version
2017~~
Abstract
This survey was undertaken to collect data on the use of portal sites and attitude towards internet advertisement among users of internet shopping and music sites. The main contents of the survey include hours of internet use, preferred internet service, frequency of internet shopping, products purchased through the internet, shopping sites mainly used, factors for consideration while shopping on the internet, interest in internet advertisement, preferred type of internet advertisement, evaluation of the effects of internet advertisement and effective elements, attitude towards internet advertisement, evaluation of music sites, factors for consideration in using music site, use of music sites, factors for consideration in using portal site, and preferred portal site for major types of services.
Keywords
internetinternet useadvertisinginternet advertisingadvertising effectseffects of advertisinginternet shoppingonline shopping
Topics
Information/ Communization
Date of Collection
2006-09-01~2006-09-08
Countries
Korea
Geographic Coverage
South Korea including Jeju
Unit of Analysis
individual
Universe
users of internet shopping and music sites
Time Method
one time cross-sectional study
Data Collector(s)
Embrain Co., LTD.
Mode of Data Collection
internet survey
Number of Cases
1,052 (valid)
Extent of Collection
Questionnaire(pdf) ; Codebook(pdf) ; Data(sav)
Language
Questionnaire-Korean ; Codebook-Korean ; Data-Korean
Availability Status
Public Use
Usage
설문지-한글 ; 코드북-한글 ; 데이터-한글
File Information
File Type File Name File Description File Format File Size Download
Related Documents-Questionnaire(Korean) kor_que_20060121.pdf 설문지 (한글) PDF 52.66 kB 다운로드
Related Documents-Codebook(Korean) kor_codebook_20060121.pdf 코드북 (한글) PDF 406.23 kB 다운로드
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