KOSSDA Loading

우편서비스 고객만족도 조사, 2009 : 별·후납 고객

한영
Data Type
Survey data
ID Number
A1-2009-0077
Title
Postal Service Customer Satisfaction Survey, 2009 : Separate/Subsequent Payment Customers
URI
http://hdl.handle.net/20.500.12236/13922
Citation
Lee, Yong-Soo. Postal Service Customer Satisfaction Survey, 2009 : Separate/Subsequent Payment Customers [Dataset]. Korea Information Society Development Institute[Producers]. Korea Social Science Data Archive (KOSSDA) [Distributors], 2011-06-13, A1-2009-0077, V1.0, http://hdl.handle.net/20.500.12236/13922
Principal Investigator(s)
Lee, Yong-Soo / Korea Information Society Development Institute
Producer(s)
Korea Information Society Development Institute
Copyright
Korea Information Society Development Institute
Depositor(s)
Korea Information Society Development Institute
Date of Deposit
2011-04-11
Distributor(s)
Korea Social Science Data Archive (KOSSDA)
Date of Distribution
2011-06-13
Version
V1.0
Date of Version
2017~~
Abstract
This survey was conducted by the Korea Information Society Development Institute (KISDI) for the purpose of establishing a marketing strategy for the implementation of an online mail registration service for the post office to collect basic data for the analysis of customer characteristics and service demands. The survey was conducted among the post offices’ postal service users and conducted separately among general payment customers and separate and subsequent payment customers, and this data was collected from separate and subsequent payment customers.
The main contents of the survey include frequency of visiting post office, use of mail, average annual shipping amount, contents of mail, main method of payment, satisfaction with window service and reasons for dissatisfaction, favorableness towards online mail registration service, pros and cons of an online mail registration service, intention of using an online mail registration service, points for consideration in deciding to use online mail registration service, resulting changes in the amount of postal workload when using online service, preferred method of payment and mail collection method, and preferred additional services and benefits.
Keywords
Post Officespostal serviceslogistical informatizationcustomer satisfaction
Topics
Industry/ Business
Date of Collection
2009-06-26~2009-07-03
Countries
Korea
Geographic Coverage
Seoul, Incheon, Suwon, Seongnam, Busan, Daegu, Daejeon, Gwangju, Jeonju
Unit of Analysis
individual
Universe
separate and subsequent payment customers among the post offices’ postal service users in the last three months
Time Method
one time cross-sectional study
Data Collector(s)
Gallup Korea
Mode of Data Collection
face to face interview: Seoul, Incheon, Suwon, Seongnam

self-administered questionnaire survey: Busan, Daegu, Daejeon, Gwangju, Jeonju
Sampling Procedure
quota sampling by area
Number of Cases
360 (valid)
Extent of Collection
Questionnaire(pdf) ; Codebook(pdf) ; Data(sav)
Language
Questionnaire-Korean ; Codebook-Korean ; Data-Korean
Availability Status
Public Use
Usage
「우편서비스 고객만족도 조사」자료는 일반납부 고객(A1-2009-0076)과 별·후납 고객(A1-2009-0077) 자료로 구성되어 있다.
File Information
File Type File Name File Description File Format File Size Download
Related Documents-Questionnaire(Korean) kor_que_20090077.pdf 설문지 (한글) PDF 538.26 kB 다운로드
Related Documents-Codebook(Korean) kor_codebook_20090077.pdf 코드북 (한글) PDF 178.45 kB 다운로드
Hit254 Download313